Marketing executive · Brand, product marketing & growth


Work with Summer See the work
Summer Nashif
20+years
SaaS + consumer
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Udemy · 2018 – 2023

Built the marketing team.
Grew the company.

Udemy revenue grew from $60 million to over $700 million.

  • 20+Years leading marketing
  • 50Person org built at Udemy
  • 8Brands across SaaS + consumer

What I do: start with everything a company wants to say

Complex products, made clear.

One story the whole company can tell, and every customer can repeat.

Selected work

  1. 01Udemy2018 – 2023

    Built and scaled a 50-person marketing organization across brand, product, creative, and integrated marketing. Repositioned the brand, launched SaaS products and AI features. Promoted twice, to VP.

    Revenue grew from $60M to over $700M.

  2. 02Grammarly · Freed AI · NOCD2024 – 2025

    Shaped brand strategy, built product marketing teams, sharpened product narratives, and aligned go-to-market execution.

    Brought in to lead, not to fill a seat.

  3. 03Tile · Livescribe · The Coffee Bean & Tea Leaf2006 – 2018

    Drove growth and brand expansion by pairing data with creative storytelling to grow awareness, loyalty, and new revenue streams.

    Consumer instincts that SaaS teams rarely have.

All case studies

Experience

  1. Grammarly

    Consulting

    • Marketing ConsultantJul 2024 – May 2025

  2. Freed AI

    Consulting

    • Marketing ConsultantJul 2024 – Jan 2025

  3. NOCD

    Consulting

    • Marketing ConsultantJan 2024 – May 2024

  4. Udemy

    San Francisco

    • Vice President, MarketingSep 2020 – Apr 2023
    • Senior Director of MarketingFeb 2019 – Sep 2020
    • Director of Product MarketingJun 2018 – Jan 2019

  5. Tile

    San Mateo

    • Director of Product Marketing2017 – 2018

  6. Livescribe

    Oakland

    • Marketing DirectorJan 2015 – Jul 2016
    • Senior Marketing ManagerMar 2012 – Dec 2014

  7. The Coffee Bean & Tea Leaf

    Los Angeles

    • Senior Marketing & Brand Manager2008 – 2010
    • Category Manager, Marketing & Product Development2006 – 2008

  8. S. Groner Associates

    Long Beach

    • Account Manager, Marketing & PR2002 – 2005

Approach

  1. 01

    Clarity first

    If the team can't say it in one sentence, the market won't hear it. I start there.

  2. 02

    Brand and performance, one system

    Positioning, product marketing, and growth work best when they share one plan and one scoreboard.

  3. 03

    The work has to be good

    I give creative and art direction and work in Figma alongside designers. Good is the minimum.

Engage

Mission-driven companies with products people love, and leaders who want marketing at the table. Three ways to work together.

  • 01

    Executive leadership

    Lead marketing in-house. Build the team, the brand, and the go-to-market engine.

  • 02

    Fractional leadership

    Senior leadership, part-time. For companies that need the experience before the headcount.

  • 03

    Consulting

    Focused projects: positioning, product narrative, launch strategy, and team design.